TC 00:00:00:00
RECLecoanet Design
FREN
02 — Brand Identity

From logo to screen.

Logos and brand guidelines created for sports clubs, startups, nutrition brands, medical companies and a theatre studio, right through to the websites that extend them. Each project shows the final logo and its applications: typography, colour palette and usage rules.

Brand identitiesLogos, guidelines & mock-ups

Noëlle Keruzoré

Guillaume Legendre

Alpes Sports Images

Code Genetic

Medi Prospect

U-Pensa

Camille Cheli

Hydrascore

Anatomus

Tennis-Padel Clonas

NutriCereal

WebsitesWordPress design & maintenance

Casinne Restaurant

Fill'Print

Noëlle Keruzoré Studios

Carnot Investissement

Arts-Colégram

The projects in detail

Each piece of work, what it covers and the tools used. The mock-ups are AI-generated.

Noëlle Keruzoré

Logo design · Illustrator

Brand identity for a theatre studio: a red handwritten logotype on black, applied to a notebook, letterhead and business cards.

Guillaume Legendre

Logo design · Illustrator

Identity for a wheelchair tennis player. The GL monogram traces the wheel and the motion of the chair. Logo, palette, stationery and web.

Alpes Sports Images

Logo design · Illustrator

Mountain photography, drone and video. A viewfinder frame holds the ridge line; identity applied to business cards and website.

Code Genetic

Logo design · Illustrator

Full identity for a startup: from the logo to the app dashboard, taking in badges, stationery and the marking on the sample vials.

Medi Prospect

Logo design · Illustrator

A green medical cross built around a figure, rolled out from letterhead to the signage plate and the mobile app.

U-Pensa

Logo design · Illustrator

An orange UP monogram, cut out as letters for signage and carried onto stationery, textiles and screen.

Camille Cheli

Logo design · Illustrator

Tennis coach: a round mark embroidered on the polo shirts, printed on the flask and carried onto the website.

Hydrascore

Logo design · Illustrator

A loyal client since 2014: I bring the Hydrascore brands and product lines to life in every form, from logo to packaging, through 3D visuals, product sheets and advertising.

Anatomus

Logo design · Illustrator

Medical brand: an anatomical profile set in a circle, applied to device packaging, patient records and the interface.

Tennis-Padel Clonas

Design · Illustrator

Tennis and padel club: the swing of the racket becomes the mark. Applied to textiles, folders, mugs and stationery.

NutriCereal

Design · Illustrator / Cinema 4D

A stylised ear of wheat for a cereal nutrition brand. Logo, tubs and product leaflet.